There comes a point where fitness matures. Aesthetics stop being the North Star; longevity, capability, and confidence take over. Foundry understands this evolution instinctively.
Now ten years in – with its latest Moorgate opening joining sites across London and beyond – Foundry isn’t just expanding. It’s evolving what modern strength culture looks like: intentional, inclusive and grounded in real-world needs.
I joined Foundry during pregnancy with a simple goal: build strength for labour and recovery. Instead of a watered-down “pregnancy safe” routine, I received tailored pelvic-strength work, expert coaching and intelligent progressions rooted in anatomy and care. I wasn’t handled delicately or pushed blindly. I was supported — and challenged — like someone training for one of the most physically demanding experiences of their life.
The Style
Foundry’s aesthetic is industrial elegance: matte-black rigs, pristine weights, sled tracks, warm lighting and zero distractions. There are no mirrors and no phones, and the effect is profound — you train with presence, not performance anxiety.
Community, Culture & Connection
Classes feel collaborative, not competitive. You meet entrepreneurs, creatives, new parents, people rebuilding fitness, and people levelling up. It’s quietly a networking hub – but in the most organic, human way.
The Soundscape
A celebration of London: amapiano, Afrobeats, hip-hop, alt, rock, R&B. Each coach curates their own vibe. Each session has its own pulse. You don’t just train — you belong.
The Structure
You start with a 21-Day Challenge and a 1:1 session, then book hourly coach-led classes. Consistency becomes achievable, even with babies, careers, deadlines, school runs or life storms.
In A Nutshell
Foundry isn’t a gym for people who want fitness to be a phase. It’s for those who want strength as a lifestyle — for birth, for career seasons, for ageing well, for confidence, for capability, for living fully in the bodies that carry us. Some gyms make you train harder, but Foundry makes you train wiser.
The Details
Membership begins at £250 per month — a meaningful investment, justified by qualified coaching, attention, atmosphere and genuine results.
For more information, London locations and more, visit www.foundryfit.com
