Donna Ida at The Rib Room

Swing by The Rib Room for the perfect denim fit

On Tuesday 30 September join Donna Ida Thornton, who runs fashion boutiques across Chelsea and Belgravia, at The Rib Room Bar & Restaurant in the heart of Knightsbridge for an exclusive evening discovering the secret of perfect-fitting denim.

Australian-born ‘Jean Queen’ Donna Ida Thornton runs three fashion boutiques, Draycott Avenue in Chelsea, Belgravia in London and Swan Lane in Guildford, where her famous Denim Clinic ensures that every woman can find the perfect pair of traditional or true-waisted jeans, something she struggled to do when she arrived from Sydney in 1999.

Donna also launched her own range of high-waisted jeans called IDA in SS13, which are ‘a little bit lady, a little bit rock’n’roll and a lot of chic.’ She explains, ‘I’m inspired by women past and present who all know what a waist is. I look to the likes of Marilyn Monroe, Bridget Bardot, Katherine Hepburn, Marianne Faithful, Anita Pallenberg and Kate Moss.’

For only £45 per person, guests in small groups will glean top tips face-to-face from the jean expert during an intimate evening (6.30pm—8.30pm), while enjoying drinks and canapés at one of London’s most stylish bars.

The Rib Room Bar & Restaurant, Jumeirah Carlton Tower, Cadogan Place, London, SW1; 020 7858 7250;;



Top Tips