Londoners go homemade this Christmas to deal with supply chain issues

Londoners find budgeting the most stressful part of the festive season

This year, 64% of Londoners plan to gift homemade presents. Over half of Londoners (51%) will use skills economy to make gifts/decorations.

With supply chain issues in the UK caused by the COVID-19 pandemic and Brexit, new research reveals 64% of Londoners plan to give homemade gifts this year, according to Airtasker, a trusted community marketplace that connects people who need work done with people who want to work.

Over half of Londoners (51%) said they’ll turn to the skills economy and use platforms such as Airtasker to find people to make gifts, toys or decorations (33%) or to cook/bake for them (18%).
Londoners are changing their purchasing behaviour with 19% starting their gift shopping earlier and 12% opting to buy their Christmas tree earlier this year. Many are also forgoing food traditions with nearly a fifth (18%) going without a turkey dinner.

When asked about their motivations for paying for festive task help, 34% of Londoners said they’d feel confident of a better outcome given a skilled person would do it and 31% think it would reduce their stress/mental load. Interestingly, 30% said they’d feel good about providing someone with a job/income.

The survey also revealed what Londoners deem the most stressful festive tasks which included budgeting (19%), Shopping for gifts (17%) and cleaning (17%).

Londoners top 5 most stressful tasks of the holiday season:

1.       Budgeting


2.       Shopping for gifts


3.       Cleaning the house


4.       Wrapping presents


5.       Cooking/baking


Budgeting came out on top as the most stressful part of the holiday season, which isn’t surprising given 44% of Londoners will spend between £100-£300 less this Christmas. The findings revealed 25% of respondents are dishing out less this festive season due to lower disposable income while 30% are worried about the economic uncertainty of COVID-19.

Tim Fung, CEO of Airtasker says “The festive season can be a pretty stressful time for many households and families, and Britain’s supply chain issues could mean there’s less stock available on the shelves so you may need to shop and plan earlier this year.

“Connecting with people in your local community can be a great way to minimise the pressure of the holiday season. You can quickly connect with skilled people in the London community who can help with just about anything from personal shopping to wrapping presents to putting up Christmas lights or decorations,” he said.

Head to today to see what you could get done, or how you could earn extra cash this festive season.

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